Tokyo / Japan,

Shure Expands Electrostatic Listening Product Line With The Kse1200 Earphone System

New offering builds on the Company’s ground-breaking technology to deliver unforgettable, premium portable sound

Today, Shure announced the introduction of the KSE1200 Electrostatic Earphone System, a premium, portable audio-amplification solution for consumers of high-resolution audio. Built for those who want to experience the best possible sound without sacrificing mobility, the KSE1200 is designed for seamless integration with portable media players common in today’s high-quality audio market. The new model is based on the KSE1500—the world’s-first Sound Isolating™ electrostatic earphone system previously released by Shure—and continues the Company’s commitment to innovation in today’s ever-changing portable listening market.

Audiophiles everywhere have enjoyed the incomparable listening experience of the KSE1500 since its introduction three years ago. The KSE1200 system leverages the unmatched performance and technology of the KSE1500, but bypasses the DSP and digital inputs already built into many of today’s high-quality players. The result is an even more compact, efficient and affordable solution achieved by the circuitry in the electrostatic portion the amplifier. Providing the most transparent listening experience available from today’s portable players, the KSE1200 offers high-fidelity listening where portability is a requirement (e.g., critical listening, business travel, and within streaming environments via a computer, smartphone or tablet).

“We understand what it takes to design, develop, and manufacture audio products of the highest caliber. With over 20 years of experience in the earphone business we can confidently say that our electrostatic earphones are the pinnacle of our achievements,” said Matt Engstrom, Senior Category Director, Product Management at Shure. “The new KSE1200 system was developed for those who prefer the electrostatic sound signature using their own DAC. Like the KSE1500, the KSE1200 system produces the absolute highest level of detail and isolation available in a portable design and we are thrilled to now offer electrostatic sound at a more affordable price.”

The KSE1200 is the result of Shure’s decades of research and design experience in Sound Isolating Earphone development. The benefits of technological excellence and sound quality are enhanced with comfort, and the new earphone system boasts the same sleek and incredibly comfortable fit that Shure customers have come to expect from its SE Earphone line. A fit kit, including a selection of earphone sleeves, is included for secure and comfortable listening.

The KSE1200 Electrostatic Earphone System retails for $1999 MAP, and will be available for purchase in May 2018. For more information, please visit www.shureasia.com.

Marketing Communications Department

About Shure Incorporated 

Founded in 1925, Shure Incorporated (www.shure.com) is widely acknowledged as the world's leading manufacturer of microphones and audio electronics. Over the years, the Company has designed and produced many high-quality professional and consumer audio products that have become legendary for performance, reliability, and value. Shure’s diverse product line includes world-class wired microphones, wireless microphone systems, in-ear personal monitoring systems, conferencing and discussion systems, networked audio systems, award-winning earphones and headphones, and top-rated phonograph cartridges. Today, Shure products are the first choice whenever audio performance is a top priority.

Shure Incorporated is headquartered in Niles, Illinois, in the United States. The Company also has regional sales and marketing headquarters in Eppingen, Germany, and Hong Kong, China, with more than 30 additional manufacturing facilities and regional sales offices throughout the Americas, EMEA, and Asia.

About Shure Asia Limited

Shure Asia Limited (www.shure.com/asia)is a wholly owned subsidiary of Shure Incorporated. Established in Hong Kong in 1999, the company’s regional presence is an extension of the head office providing sales, marketing and technical support for its channel partners within the Asia-Pacific region.